Tourism is big money! The Eugene, Cascades & Coast region welcomes over 5 million visitors each year. Their spending brings the food & beverage industry $277.4 million, accommodations $142.1 million, retail shops $97.6 million, arts, entertainment and recreation $90.3 million and local transportation and gas $68.6 million. It also supports 10,790 jobs in Lane County, generating $275 million in annual payroll.

With funding from Transient Room Tax, Travel Lane County supports visitor stays through their collaboration and with their dynamic website, advertising, and printed travel guides. Their studies show that the print travel guides alone increase visitor stays by 1.2 days!

Travel Lane County is a recognized leader in achieving year-round economic growth through innovative destination marketing, product development and exceptional visitor experiences. They promote a brand of enriching, authentic and approachable experiences for all ages and abilities.

They are a private 501(c)6 non-profit corporation, formed specifically to attract and serve visitors throughout the Eugene, Cascades and Coast region. Staff members partner with convention and meeting planners from across the region, throughout the United States and around the globe to create unique opportunities for attendees inside and outside the meeting room.

Through collaboration with the Eugene, Cascades & Coast Sports Commission, they work with local, regional, national and international sports planners to grow current events and bring new events to our region.

For more information, call (541) 743-8770 or visit